Combinaciones de fuentes de conocimiento para la innovación de productos en función del grado de novedad: evidencia de Perú
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Resumen
Esta investigación tiene como objetivo revelar las combinaciones de fuentes de conocimiento que influyen en el grado de novedad o radicalidad de la innovación (productos nuevos para la empresa y nuevos para el mercado). Se aplican modelos factoriales exploratorios y confirmatorios y regresión probit bivariante en una muestra de empresas manufactureras peruanas proporcionada por la Encuesta Nacional de Innovación del Perú. Los resultados muestran dos combinaciones. En primer lugar, la combinación de fuentes internas (dentro de la empresa o grupo empresarial) con el conocimiento de clientes, proveedores y competidores, que se relacionan con las innovaciones de productos nuevos para la empresa y nuevos para el mercado. En segundo lugar, la combinación de conocimiento de universidades, institutos públicos de investigación y consultores/institutos privados de I+D, que se relacionan
con las innovaciones de productos nuevos para el mercado. Este estudio contribuye a la literatura al revelar las combinaciones que influyen en el grado de novedad o radicalidad de la innovación en Perú, que representa las estrategias de búsqueda y las combinaciones de conocimiento para lograr la innovación a nivel de empresa. El estudio también proporciona evidencia de cómo el conocimiento generado por otras empresas del grupo empresarial o por consultores/institutos privados de I+D contribuye a la innovación de la empresa. Las implicaciones prácticas de esta investigación se basan en comprender cómo los responsables de la estrategia pueden promover la gestión de las diferentes fuentes de conocimiento en las empresas y su combinación para lograr innovaciones de producto basadas en el grado de novedad.
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