Main Article Content
This paper aims to investigate the characteristics of micro financing in the municipality of Puebla, in order to make a diagnosis that can generate knowledge on the subject of financing this kind of business. The financial resources represent an important aspect of the functioning of organizations, especially for the micro-enterprises, which are the 95.5% of all establishments in Mexico, according to the National Institute of Statistics and Geography (INEGI). The article is structured in two parts: the first one presents the theoretical analysis of the current situation of companies and some financial theories. In the second part, the research methodology is described to determine the features of the entrepreneurs surveyed; the sample is determined with a formula, and the results are analyzed with the application of an instrument which was validated with the Cronbach alpha coefficient. Finally, in the conclusion are listed the most relevant characteristics of the micro-enterprises, and some recommendations are included.
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