Baptista MV, León M del F, Mora C. Neuromarteking: Conocer al Cliente por sus Percepciones (Neuromarketing: know customers through their perceptions). TE [Internet]. 2012 Dec. 18 [cited 2024 Nov. 22];4(3):Pág. 9-19. Available from: https://revistas.tec.ac.cr/index.php/tec_empresarial/article/view/637