CONTRERAS-PACHECO, Orlando E.; ÁLVAREZ-ARCINIEGAS, Juan Camilo; GARNICA-RUGELES, María Fernanda. Crisis communication strategies: A qualitative study about a natural medicine controversy in Colombia. Tec Empresarial, [S. l.], v. 18, n. 2, p. 36–50, 2024. DOI: 10.18845/te.v18i2.7136. Disponível em: https://revistas.tec.ac.cr/index.php/tec_empresarial/article/view/7136. Acesso em: 22 jul. 2024.